Dr. Dropin is a modern, patient-first medical clinic offering accessible private healthcare services across Norway and the UK. With a growing presence in Fulham, London, their mission is to simplify healthcare access, offering same-day appointments, specialist consultations (including dermatology), and transparent pricing, all without long waiting times.
Despite a strong offline reputation and a loyal patient base, Dr. Dropin’s online visibility in the UK was limited. Their Fulham clinic struggled to rank for high-intent, local search terms, resulting in missed opportunities for digital acquisition.
When Dr. Dropin came to us, they had strong offline credibility but were virtually invisible online. Their key challenges included:
We conducted a deep technical audit and made crucial improvements, from crawlability fixes to mobile usability enhancements and URL restructuring.
Our focus was hyperlocal: targeting Fulham and greater London for healthcare-specific intent queries.
We layered analytics and behavior-tracking tools to monitor impact and iterate based on real user data.
“We’re genuinely impressed with how quickly we saw results. From being buried in search results to top rankings and, more importantly, more patients walking through our doors.
The technical clarity and strategic focus made all the difference.”
